Sunday, July 13, 2008
And Just A Hint of Apple
M&S are clearly employing someone with an apple fixation in their Smoothie department. Trying to buy an M&S smoothie that isn't, in fact, mostly apple juice topped up with a bit of strawberry pulp is a challenge.
They even beat you on the double bluff. Their "Kiwi and Apple Cooler - fresh Kiwi with a hint of apple" turns out to be 53% apple juice. That sounds like the kind of hint that involves a brass band and a banner.
Now, yes, this sounds more pathetically middle class than usual, but I'm living off bloody smoothies at the moment, and have taken against the inescapable tang of apple juice. An easier solution, it turns out, is a McD's thick shake. Absolutely no fruit, guaranteed.
I prefer not to think that M&S are just bulking up their smoothies with the cheapest thing they can lay their hands on. Instead, I'm convinced they've employed some apple obsessive, who takes perverse delight in inviting people round for supper and then crowing at the various ways in which he's hidden apples in everything from the soup to the curry and the chocolate blancmange.
My mum is just the same about sultanas, and I can't stand those either.