The new name for VIP areas at festivals.
Thanks to my friend Rick, I discovered the delights of the VIP area at Fruitstock. It was full of braying maggots crawling across the freebie food, freebie booze, and freebie chairs, roaring mindless bleats as they ungratefully stuffed themselves, threw friends into the paddling pools and encouraged their dogs to piss on the picnic blankets. It was like an outdoor AllBarOne.
Sadly, I have to confess that the free food was lovely. As were the free Smoothies. And the toilets had carpet and organic soap.
Rick got his VIP passes as he'd just written nice things about Innocent in the Guardian. Which was nice of them.
However, everyone else sadly fulfilled the truism that the people you have to schmooze are the last people you'd want to.